2009 has been a breakout year for sports and social media. Athletes, teams, leagues, coaches, media and sponsors have finally started to take note of how social media impacts sports and fans. There have been some really great executions and ideas as well as some missteps.
It is my pleasure to present the ebook, Sports and [...]
Sports and Social Media – Why Should Athletes Care?
Today is the third in a series of posts (a new post each day) with thoughts from some pretty smart folks to try to answer the question of why people should care about the intersection of sports and social media. You can see the first two posts below:
why should fans [...]
Read the full story »Sports and Social Media – Why Should Teams Care?
Today is the second in a series of posts (a new post each day) with thoughts from some pretty smart folks to try to answer the question of why people should care about the intersection of sports and social media. You can see yesterday’s post (why fans should care) here. Even if you [...]
Read the full story »Sports and Social Media – Why Should Fans Care?
Social Media and Sports – Why should we care?
Social media–the tools, content and platforms that enable better and more efficient communication and collaboration–is changing the way businesses operate and communicate. It’s having a profound impact in the world of sports, and I’ve especially enjoyed following how this is playing out.
I thought it’d be fun to [...]
I’m Quitting
Let’s just say I was inspired by the girl who quit her job on dry erase boards…
Read the full story »Sports and Social Media Panel – Video from Social Media Club DC Event
On Wednesday at APCO Worldwide’s DC office, Social Media Club DC brought together a fantastic group of people who discussed sports and social media for its June event.
The panelists were:
Sarah Braesch (moderator), Draft Day Suit, BlogHer, and Women Talk Sports Advisory Board Member (@goonsquadsarah / @draftdaysuit)
Mike Schaffer, Social Media Manager at Io Studio, [...]
Whose Facebook Page Would You Like To Manage?
With Facebook pushing 500 million users–and founder Mark Zuckerberg says 1 billion users is possible–there’s no way you can ignore this social networking giant if you’re looking for interesting ways to engage your audience. This goes for people and companies in just about every industry.
While there are a variety of ways marketers can use Facebook [...]

