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Here you'll find some of my ideas on sports, sponsorship, social media and marketing. Let me know if I can ever help you with anything.
Posted on December 14th, 2009

2009 has been a breakout year for sports and social media. Athletes, teams, leagues, coaches, media and sponsors have finally started to take note of how social media impacts sports and fans. There have been some really great executions and ideas as well as some missteps.
It is my pleasure to present the ebook, Sports and [...]

 
Posted on December 14th, 2009

2009 has been a breakout year for sports and social media. Athletes, teams, leagues, coaches, media and sponsors have finally started to take note of how social media impacts sports and fans. There have been some really great executions and ideas as well as some missteps.
It is my pleasure to present the ebook, Sports and [...]

Read the full story »
Posted on November 25th, 2009

http://www.jasonfpeck.com/2009/11/25/happy-thanksgiving/

Happy Thanksgiving. I feel very lucky to have good health, awesome family and friends and a job I really enjoy.
I also want to thank each and every one of you who reads my blog, follows me on Twitter or just happens to stop by here every once in awhile. Thank you. I really appreciate your [...]

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Posted on November 18th, 2009

http://www.jasonfpeck.com/2009/11/18/teams-need-to-look-beyond-facebook-pages/

There’s more to creating community than Twitter, Facebook, MySpace, YouTube, etc.
Participation and engagement are the easy parts. What you do with it is the challenge.
The free social media platforms can be great for teams, but they each have their limitations. Let’s look at Facebook pages.

I’m not trying to say teams shouldn’t have a presence on [...]

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Posted on November 10th, 2009

http://www.jasonfpeck.com/2009/11/10/speaking-at-triangle-social-media-club/

HOWDY!
Hope yall are doing well. Now that the Tar Heels have started playing basketball and are still doing some exciting things in football, I couldn’t be happier as a sports fan.
I just wanted to let you know I’ll be speaking at the Triangle Social Media Club this week on Thursday night at Twine Interactive. If [...]

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Posted on October 27th, 2009

I had a great time at York College and was thrilled to have the opportunity to speak on a panel in front of about 250 sports management and business students last night as part of their first ever professional panel and charity event. Thanks to Erik Eitel for inviting me to speak (and picking me [...]

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Posted on October 22nd, 2009

http://www.jasonfpeck.com/2009/10/22/interview-with-group-story-co-founder-george-junginger/

Last night I had the pleasure to interview George Junginger, who is working on a new startup called Group Story, along with his business partner, Geoff Hamrick. Group Story puts a new twist on photo books for groups of people who have been at the same event, on the same sports team, or share some [...]

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