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Here you'll find some of my ideas on sports, sponsorship, social media and marketing. Let me know if I can ever help you with anything.
Posted on December 14th, 2009

2009 has been a breakout year for sports and social media. Athletes, teams, leagues, coaches, media and sponsors have finally started to take note of how social media impacts sports and fans. There have been some really great executions and ideas as well as some missteps.
It is my pleasure to present the ebook, Sports and [...]

 

Posts Tagged ‘Raleigh’

Interview With Group Story Co-Founder George Junginger

Posted on October 22nd, 2009

Last night I had the pleasure to interview George Junginger, who is working on a new startup called Group Story, along with his business partner, Geoff Hamrick. Group Story puts a new twist on photo books for groups of people who have been at the same event, on the same sports team, or share some other common bond. Instead of having one standard book for the entire group, Group Story enables people to pick and choose photos and customize pages so their books match their own experiences.

Since Group Story is an NC-based company and since I’ve known George for a little over a year now, I thought it’d be fun to do an interview with him. I also think sports fans and athletes will be a good audience for them, and you can hear George explain why in the video. This is actually the first interview George has given about Group Story–he claims he’s camera shy, but if you watch the video, you’ll see why I don’t believe it. (hint: I think he gives a good interview).

Interview With Group Story Co-Founder George Junginger from Jason Peck on Vimeo.

Group Story has been chosen to demo at the Internet Summit in Raleigh on November 4-5. Check them out and drop me a line if you’re going to be there so we can meet up.

NCAA Games in Raleigh Tomorrow, March Madness Social Presence

Posted on March 20th, 2008

March Madness is here. Time to watch some basketball, avoid work, family, friends, girlfriends, wives and sig. others (who don’t want to watch). Tomorrow is a first for me–I’ll be watching the four first round NCAA games in Raleigh, and I’ll get to see my Tar Heels play, too. Doesn’t get much better.

SportsBusiness Daily reported that tickets to these games in Raleigh were selling for an average of $209 each on StubHub. I just checked and it looks like StubHub is sold out for now. If you’re going to these games though, I bet you can get tickets from a scalper just before game time.

If you’re stuck at work you can still watch the games via CBS’s March Madness on Demand, where you can watch every game online for free. But you probably already knew that.

In case you’re curious about March Madness presence on social networking sites, there are currently four March Madness-related groups on Facebook with over 500 members each (the top two each have 1,400+ members). I’ve already discussed the March Madness Brackets Facebook application, which is one of the few FB apps that is actually useful (in my humble opinion).

There is a lot less March Madness presence on MySpace–only 3 groups (public), with the largest group having a whopping six members.

On YouTube there is a Men’s NCAA Tourney Channel, which has over 5,700 subscribers.

I hope you all stay glued to your TV/laptop/work computer and enjoy these games. Go Heels!