Posts Tagged ‘ieg’

So you might be thinking: “What exactly does Tony Robbins have to do with sponsorship, and why did he speak at IEG’s conference?”

Though I’ve seen a number of Tony Robbins videos online and think he’s a great guy, I was wondering the same thing before I heard him speak last Monday.

For four hours, Tony had everyone listening, engaged, and, at times, on their feet and dancing (see end of video below). I’ve never seen someone who can control a crowd as well as Tony. He had the crowd fired up and gave people some things they can apply to their own life and businesses. His main focus is getting people to understand what things drive them to do what they do, and how they can use this knowledge to focus on the things they want. I came away with some good ideas about what I should focus on, and his speech energized me for the rest of the conference.

If you really focus on whatever it is you want to accomplish and attack it with an insane amount of energy, then good things will happen. This message can apply to anyone, so even though it wasn’t directly focused on sponsorship, I thought it was a great message for people to hear, especially considering that things have been difficult for many people lately.

Here’s a short clip of Tony’s speech. At the end you can see how fired up everyone was.

I’m looking forward to IEG’s Sponsorship Conference next week, hearing some great speakers, learning and meeting new people. You can see more about the conference at IEG’s website, if you’re interested. You can also join their official group on LinkedIn.

Speaking of LinkedIn, there will be a meetup for members of the Sponsorship Insights LinkedIn Group on Sunday, March 8 at 6 PM at Kitty O’Sheas Pub in the basement of the Hilton Hotel in Chicago.  This will be the first official gathering for the group, which Dan Beeman has built up to about 3,000 sports marketing and sponsorship professionals. LinkedIn is a great way to network with professionals and form new relationships, so if you’re in this industry, I highly recommend joining this group. Dan also has a great blog (Sponsorship Insights) that you should check out if you’re interested in this stuff.

Dan asked me to help host this meetup, and I’m excited about discussing sports marketing and social media with anyone who is interested. Please let me know if you’ll be able to make it. If you can’t make this meeting, but will still be attending the conference, I’d still love to meet up. Drop me a line if you’re interested!