2009 has been a breakout year for sports and social media. Athletes, teams, leagues, coaches, media and sponsors have finally started to take note of how social media impacts sports and fans. There have been some really great executions and ideas as well as some missteps.
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Sports Social Networking Thoughts
Chris and Christian – Thank you for your comments on my last post. They’ll definitely help me in crafting future posts here and hopefully providing some more information regarding sports and social networking.
I put together this quick video to roughly outline how sites are engaging and attracting fans. The first two points are pretty basic, but it’s important not to overlook them—a site that looks awesome will still fail to become popular if it is not easy to use and has the basic features that people are looking for in a social network.
As for the specific examples about what sites are doing to engage fans…you’ll have to watch the video
In the future I’ll do a better job with these video posts, so it doesn’t sound like I’m rambling so much. And I’ll try to keep them focused to just one thing/idea to keep them short and sweet. Also there’s a bit of lag in the video…thanks YouTube…
Tags: mycolts, sports social networking, sports social networks, takkle, weplay


April 2nd, 2008 at 8:55 pm
Nice job with the video. Good points overall, but I think you may overestimate how interested people are in engaging with multiple social networks. one or two are plenty for me.