From a Twitter search, it looks like the NCAA is being mentioned on Twitter at least every minute, if not more.

Topics such as the NCAA, March Madness and Big East are ranked as the top trends on Twitter right now.

You can see some of the most popular NCAA-related links on Twackle.

If you’re a brand targeting NCAA basketball fans, do you think it might be a good idea to monitor the conversation here and maybe get involved to build relationships?

SportsBusiness Daily reported that tickets to these games in Raleigh were selling for an average of $209 each on StubHub. I just checked and it looks like StubHub is sold out for now. If you’re going to these games though, I bet you can get tickets from a scalper just before game time.

If you’re stuck at work you can still watch the games via CBS’s March Madness on Demand, where you can watch every game online for free. But you probably already knew that.

In case you’re curious about March Madness presence on social networking sites, there are currently four March Madness-related groups on Facebook with over 500 members each (the top two each have 1,400+ members). I’ve already discussed the March Madness Brackets Facebook application, which is one of the few FB apps that is actually useful (in my humble opinion).

There is a lot less March Madness presence on MySpace–only 3 groups (public), with the largest group having a whopping six members.

On YouTube there is a Men’s NCAA Tourney Channel, which has over 5,700 subscribers.

I hope you all stay glued to your TV/laptop/work computer and enjoy these games. Go Heels!