Today is the fourth in a series of posts (a new post each day) with thoughts from some pretty smart folks to try to answer the question of why people should care about the intersection of sports and social media. You can see the first three posts below: why should fans care? why should teams care? why should athletes care? Even if you already know why this is important, I hope you enjoy [...]

Today is the third in a series of posts (a new post each day) with thoughts from some pretty smart folks to try to answer the question of why people should care about the intersection of sports and social media. You can see the first two posts below: why should fans care? why should teams care? Even if you already know why this is important, I hope you enjoy getting a variety of perspectives [...]