Posted by Jason on October 28, 2011 ·
Were you there last night?
We just witnessed one of the greatest World Series games ever.
Were you there?
The game had it all. Drama beyond belief, improbable comebacks, joy, pain and action that you just couldn’t take your eyes away from.
Were you there?
I’ve never seen more excitement from fans. People were reacting to every play, heck, every pitch sometimes. They were making predictions, [...]
Posted by Jason on August 29, 2011 ·
Many people are still on the fence about location-based services, which enable people to check in to venues such as restaurants, shops and sports stadiums and share their location with friends on social networks. According to a Comscore study from March, 17.6% of smartphone users checked in to services such as Foursquare, Facebook Places and Gowalla. eMarketer recently published results of a study [...]
Posted by Jason on April 19, 2011 ·
I decided to do a comparison of 2011 NBA Playoff teams on Twitter to see what the numbers were. This is by no means a complete comparison or full audit; it’s just something I put together tonight that I thought would be fun/interesting. Check out the chart and details below.
The numbers above were taken on 4/19/2011 from Twitter and Klout. The numbers for retweets and @ mentions are for the [...]
Posted by Jason on December 24, 2010 ·
2010 has been a great year for sports and social media. More and more athletes, teams and brands have started utilizing social media tools and platforms to engage fans. The question is no longer “why should we care?” but “how should we do this?”
It is my pleasure to present the ebook, Sports and Social Media Predictions for 2011, which features 17 smart people and thought-leaders who have [...]
Posted by Jason on October 31, 2010 ·
I had a great time last week in Calgary for the Western Sponsorship Congress, a fantastic event put on by Brent Barotees and his team at The Partnership Group. I spoke on how social media platforms can benefit properties and sponsors, and had a lot of fun listening to some of the other presenters, meeting some smart folks and hanging out in Calgary (the Flames-Oilers game was definitely a highlight).
Here [...]
Posted by Jason on October 19, 2010 ·
When I was in school at the greatest university in the land (UNC-Chapel Hill), I loved playing intramural basketball, soccer and flag football. I still miss the team aspect of intramural sports and the competition. However, the details could be kind of annoying. If it was lightly raining, I’d be constantly checking email before leaving for a game to see if the game was cancelled, Half the time, [...]